Top 5 Fashion Games on Android in France: Q1 2022 Performance

In the first quarter of 2022, the top fashion games on Android in France showed varied performance trends in terms of downloads, revenue, and active users. Here's a closer look at how these top 5 games fared, according to Sensor Tower data.

Love Fantasy: Match & Stories saw a significant increase in weekly revenue, peaking at approximately $1.2K in the final week of March. Weekly downloads experienced a sharp decline from around 95K at the beginning of January to about 17K by the end of March. Weekly active users also decreased from roughly 152K to 53K over the same period.

Hair Challenge maintained a relatively steady download rate, ranging between 21K and 24K during the first two months, before dropping to around 14K by the end of March. The game’s active user base also saw a decline from approximately 93K at the start of January to about 54K by the end of March.

Makeup Artist: Makeup Games experienced modest revenue fluctuations, peaking at $96 in mid-March. Weekly downloads showed a downward trend, starting at around 24K and ending at about 11K. Active users dropped from about 53K to 34K throughout the quarter.

Hair Dye had a steady download rate early in the quarter, with numbers around 18K in February, but saw a decline to approximately 11K by the end of March. The game's active users decreased from 88K at the start of January to about 44K by the end of March.

Project Makeover generated significant revenue, peaking at around $35K in the first week of January. Weekly downloads fluctuated, reaching a high of about 19K in late February but dropping to around 5K by the end of March. Active users also saw a decrease from approximately 79K to about 51K over the quarter.

For more detailed insights and data, visit Sensor Tower.